Maximizing Business Value: 24 Months Before Sale
There is a huge difference between selling a used car and selling a vintage classic. A used car…
Customer Segmentation: Targeting Your Most Profitable Buyers
You know the feeling. You are spending money on ads. You are posting on social media. You are…
Net Promoter Score (NPS): Measuring and Improving Customer Satisfaction
We all want happy customers. We want 5-star reviews, glowing testimonials, and people shouting our brand name from…
Creating Recurring Revenue: Subscription Model Fundamentals
There is a reason Netflix, Spotify, and even your local car wash want you to subscribe. It is…
Pricing Strategy for Growth: When and How to Raise Prices
Let’s talk about the scariest email you will ever send. It is the one with the subject line:…
Licensing Your Business Model: When and How
You built something great. Maybe it is a unique curriculum for teaching kids coding. Maybe it is a…
Wholesale vs. Retail: Adding New Sales Channels
You have a product. People love it. You are making sales. But now you are hitting that inevitable…
KPI Dashboard: 15 Metrics Every Growing Business Should Track
There is a saying in business that gets thrown around a lot: “What gets measured gets managed.” It’s…
How to Run Quarterly Business Reviews (QBR Template)
You blink, and another three months have flown by. You had big plans for this quarter. You were…
SWOT Analysis Workshop: Finding Your Growth Opportunities
Let’s be honest. Most strategy meetings are boring. You gather the team in a conference room (or a…