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About Iconic Business Owner Where Business Owners Thrive! Welcome to Iconic Business Owner, a place where entrepreneurship thrives, and business owners find the support they need to succeed. I’m Sally Siyakatshana, originally from Kenya, and I moved to Australia in 2010 in search of a better life. Like many immigrants, I had to start from…
In today’s digital-first world, small businesses must establish a strong online presence to remain competitive. With over 93% of website traffic originating from search engines, an effective digital marketing plan is essential to attract, engage, and convert customers. Crafting a strategy that includes SEO, content marketing, social media, and more allows small businesses to reach…
As a seasoned entrepreneur, I understand that navigating the financial landscape of a business can be challenging. One crucial tool that has been instrumental in my journey is the Profit and Loss (P&L) statement. In this article, I’ll guide you through the ins and outs of P&L statements and why they are indispensable for any…
You may have heard of the quote, ” If you do not know where you are going, every road will get you nowhere”, and I couldn’t agree more. As an entrepreneur driven by success, I’ve come to realize that success doesn’t just happen by chance. It requires careful planning, foresight, and a roadmap to guide…
Embarking on the journey of entrepreneurship is akin to setting sail into uncharted waters – exhilarating, yet fraught with challenges. While the prospect of building something from scratch ignites a spark of excitement, the path to success is riddled with pitfalls that even the most enthusiastic entrepreneurs may stumble upon. In the fervor of launching…
Burnout refers to a state of physical, mental, and emotional exhaustion caused by prolonged and excessive stress. It is typically characterized by feelings of cynicism, detachment, and a sense of ineffectiveness or lack of accomplishment. How to Avoid Burnout as an Entrepreneur According to a survey conducted by The Alternative Board (TAB) in 2020, 57%…
“The Purple Cow” by Seth Godin is a revolutionary book that challenges conventional marketing paradigms. Godin’s central premise is both simple and profound: in a world saturated with products and messages, being remarkable is the only way to truly stand out. The book’s title, ” The Purple Cow,” stems from Godin’s analogy. In a field…
“The Richest Man in Babylon” by George S. Clason is a timeless classic that imparts essential financial principles through engaging parables set in ancient Babylon. Clason’s book offers invaluable lessons on money management, saving, and investing, presented in a format that transcends time and remains relevant to this day. The book is structured around a…
The Obstacle is the Way by Ryan Holiday is a powerful exploration of how adversity can be transformed into a source of strength and resilience. Drawing on Stoic philosophy and a wealth of historical and contemporary examples, Holiday presents a compelling argument for viewing challenges as opportunities for growth. The book is structured around three…